We are hiring! Social Media Manager

We are hiring! Social Media Manager

Do you want to be part of a dynamic and innovative apparel brand? If you are passionate about marketing, highly motivated, organized and have at least a year of digital marketing experience, then we want to hear from you!
We are hiring! Marketing project manager Reading We are hiring! Social Media Manager 3 minutes
The Social Media Manager is a key team member who will be responsible for publishing Hooké content, community growth and engagement initiatives. The role will include, but not be limited to, developing, executing and managing marketing campaigns and strategy, optimizing community engagement, creating and coordinating content, and more.
Main duties :
  • Make content available on Hooké's various digital and social platforms (website, Facebook, Instagram, Pinterest, TikTok, Youtube and Vimeo)
  • Develop and plan an editorial calendar (weekly and monthly)
  • Participate in the development of content posting strategies with the managers of the various departments.
  • Perform excellent community management on the various platforms.
  • Analyze the performance of content and make recommendations
  • Writing and coordinating the various communication tools (blog, newsletter, publications, etc.)
  • Ensure daily updates on the website and the posting of new content.
  • Report on evolving digital marketing trends and proactively identify opportunities for ongoing campaigns, bringing new perspectives to content planning, writing and design.
  • Lead the creation of the customer-ambassador community and engagement strategy.
Skills required:
  • Excellent communicator, both written and verbal
  • Highly creative and passionate about new initiatives
  • Marketing degree with 1-2 years of digital marketing experience
  • Good experience and understanding of the English language, writing and editing
  • Strong attention to detail and ability to creatively solve problems
  • Creative and innovative thinker
  • Experience with reporting and analysis tools, such as Google Analytics or others
  • Experience with marketing automation platforms
  • Experience developing/executing B2C digital marketing campaigns
  • Strong organizational and teamwork skills to manage diverse project plans and execute on time
  • Knowledge of various marketing strategies, such as referral marketing, loyalty programs, social media, SEO/SEM, email, etc.
  • Proficiency with the Google suite of applications as well as Excel
Personal qualities sought:
  • Experience in writing and content creation.
  • In-depth knowledge of social media platforms, such as Facebook, Instagram, Pinterest, TikTok, with proven experience building an engaged community
  • In-depth knowledge of a paid advertising channel such as Facebook Ads and Google Ads
  • In-depth knowledge of affiliate marketing with hands-on experience using affiliate marketing platforms
  • Experience with Klaviyo email automation software
  • Experience with the Shopify e-commerce platform
  • Experience working within or with e-commerce brands
  • Basic knowledge of graphic design
  • Full time permanent position 40h/week
  • Competitive salary based on experience
  • Start date as soon as possible
  • Dynamic company in full growth
  • Group insurance plan


Please send your resume and cover letter to: karen@hooke.ca before May 25th, 11:59pm. For any questions or additional information, please contact Karen Lapointe.

 *Hooké thanks all applicants for their interest, but only those selected for an interview will be contacted. Hooké is an equal opportunity employer and encourages applications from qualified candidates. The masculine gender is used for ease of reading.

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